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Build Excitement... Build Your Brand... Build Your Dreams!

July 9th, 2024

This Newsletter Might Make You Cry 💔

So...consider that a warning, because this week I'm sharing Playwell Bricks' saddest story.🥹 😢 💧

Big, deep breath and let's go:

A client approached Playwell Bricks last year to see if it was possible to have a custom set designed of his family home. Just the house, he explained. He wanted his kids, aged 5 and 7, to do what they wished with the interior. 🏡 👪

It was a few messages later that the client disclosed that he’d received a terminal diagnosis and this set was intended as a legacy gift. 😟 😩 🎁

The Playwell Bricks team quickly agreed that they would do the design of the house for free, and only charge for the parts. Working from the blueprints, Playwell designer Shimon Bogomolov worked on the house while the rest of the team watched in the wings, ready to help out if needed. 🧱 🏡

The client was ecstatic about the early renders, but then all communication stopped. 🙍

Jason feared the worst. Soon, he discovered he was right. The client had sadly passed away. 😔

But not before he had commissioned this beautiful, final Christmas gift for his family. You can be assured that Jason made sure the family had it in plenty of time for the holiday. The whole team at Playwell Bricks hopes this very special model will always fill them with memories of the happy years they spent as a family in this house. 🎁 🏡 👪

It's both meaningful and emotionally heavy to work on a project like this, and I'd like to take a moment and shout out to the team for taking this on.❤️

I do have to get back to the business side of this newsletter and drop a few of my trademark/terrible jokes to cheer you up, but it did feel like we needed this little break before I do that.😌

Ready? Me too.

Why did the scarecrow get noticed? 🤔❓🤷

Because he was outstanding in his field!


Do YOU want to stand out from the crowd and get noticed? Playwell Bricks is here to help you make the most of your brand’s creativity and leave a lasting impression on your clients, partners, and employees. 🤗 🙌

Whether you're looking to showcase your brand's identity with a custom corporate display or surprise your stakeholders with unique Christmas gift options made with genuine LEGO® bricks, Playwell Bricks is your trusted partner in crafting bespoke creations that captivate, inspire, and delight. 🔥 😃 😊

TWW Yachts needed a client appreciation gift that would cater to the yachting crowd. To maintain their reputation as a high-end brand, this gift needed to reflect the elegance of their fleet as well as hint at the playfulness of time spent on the water. ⚓️ 🛟 🛳

They approached Playwell Bricks to see about a custom Playwell set of their 2023 flagship yacht, Grey. ⛴️ 🛥

Was Playwell CEO Jason, a humble Nova Scotia man whose closest experience to being on a yacht was the ferry to Newfoundland, intimidated? 🛟🤢 🛟

Nah. He just studied the yacht carefully before building a model that was as intricately complex and elegant as TWW Yachts themselves. As one does. 😜

TWW Yachts was thrilled with the results. “Amazing service, and quality products. Smooth and easy ordering process with custom design.” – Vikki Daras, Head of Marketing. 🙌 🤗

Christmas is on the horizon and the LAST thing you need to worry about is whether the corporate gifts you’ve commissioned for your team, clients, and stakeholders will arrive in time. When it comes to international shipping and customs delays, sometimes it can feel like shipping is the one place you CAN’T control. 📦 🚚 ✈️

But it’s also where EXPERIENCE can make a huge difference. With years of experience under our belt where mistakes have been made, studied, and learned from, Playwell Bricks has developed our own sets of tricks on how to play well with international shipping and give our clients the best experience possible. 😃 🤗 🙌

Thanks for coming on this emotional journey of a newsletter with me! For all of our ups and downs, you can always be sure that Playwell Bricks will go above and beyond for you... as long as you don't mind a few bad jokes now and again. 😉

If you need a custom Playwell set, or if you have any questions about how Playwell can create brand engagement for your business, don't hesitate to contact us through the button below. We love hearing from you! 🥰

Use coupon code WELCOME10 for 10% off your first order.


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