ActiveOps has built their company around the concept of decision intelligence. They work hard to illuminate the important information in a company’s data to foresee the next big decision and its solution. It’s little wonder that when they contacted Playwell Bricks about a custom design they requested a lighthouse. The metaphor is a perfect match for their service.

Playwell Bricks CEO Jason Pyett designed this set for ActiveOps. “It was relatively straightforward,” he explains. ActiveOps gave him a reference photo to work from. “They wanted the top of the lighthouse to have that distinctive character and I’m proud of the solution I found for that.”

He thinks back to the design. “One challenge was making sure the colour bands matched where the words would be applied.”

At the top of the lighthouse are the words Decision Intelligence, referring to how ActiveOps uses data to predict and suggest decisions. That data is further broken down into ControlIQ, CaseworkIQ, and WorkIQ; all specific products that ActiveOps offers their clients. For the ActiveOps team, each of these are instantly recognizable.

The branding of the lighthouse is completed with ActiveOps’ own logo. All five of these are attached to the lighthouse as decals the builder applies once the build is complete.

No matter the service your company provides, Playwell Bricks can design a custom, branded bricks set that highlights your values, products, or achievements. Whether you’re looking for a team gift, a gift to commemorate a significant milestone, a client appreciation gift, or even a small set to attract new clients at your next tradeshow, Playwell Bricks can help.

Contact us today and let’s book your discovery call without delay. Our team of world-class designers will work with your gifting goals, budget, and ideas to help you build your dreams.