It’s hard to believe it, but there are still some hold outs out there believing that bricks are for kids. We’re guessing they’ve experienced the pang of pulling out their bricks on sick days or snow days far into their teens, only to return home one day in their 20s to learn that their collection was given away or sold in a yard sale last summer. The bittersweet realization that the fun is well and truly over.

Well, at Playwell Bricks, we don’t believe that adulthood should be deprived of joy and fun. In fact, it’s pretty bad for our mental health when we neglect our sense of play. Not to mention that building with bricks improves our focus and encourages our brains to enter a state of flow. Just ask our team!

But it is true that we’re not the same builders we were when we were kids. That’s why sets with a corporate edge are as well received as they are: they’ve got all the nostalgia of the past, but the builds speak to us as adults. They’re arriving in corporate packaging with familiar logos, delighting employees with gifts like the Thunderpumpkin designed for Innio Waukesha’s family day; inviting new clients to explore products, such as the custom paint gun we designed for Total Finishing; or commemorating the completion of a major project, such as 600 Fifth St. designed for the Rockefeller Group. This is childhood fun come full circle into corporate.

When we were kids, bricks gave us the freedom to dream up castles, rocket ships, and fantastical creatures. We’d spend hours lost in play, building worlds limited only by our imagination. As adults, custom sets offer that same spark of wonder, but with a grown-up twist: they help us build stories that reflect who we are now: our brand values, our professional milestones, our shared moments of pride.

In a world dominated by endless emails and back-to-back Zoom calls, there’s something almost magical about stepping away to build something tangible. Every brick clicked into place is a small moment of mindfulness and creativity, a chance to reconnect with our hands and our imagination. Play isn’t just for kids; it’s a vital tool for building relationships, boosting team morale, and igniting inspiration.

If you’re thinking your company should tap into the power of play, Playwell Bricks specializes in corporate production sets. Our team of dedicated designers work with your branding and budget to help you build your dreams. Contact us today and build well, with Playwell!