Most people don’t encounter undersea cameras in their everyday lives, but if you happen to remember the discovery of the shipwreck of the Endurance in the Weddell Sea back in 2022, then you’ve seen images from Voyis Cameras. Founded in 2007, Voyis’ mission is to help the world see the undersea depths just as clearly as we do the world around us.

Voyis Camera came to Playwell Bricks to commission a custom Playwell Bricks set of a new product they would soon be launching: the Discovery Stereo Perception Series. With this camera, “Voyis advances underwater vision from imagery to true perception, giving subsea operators reliable, measurable 3D understanding of their environment.” This custom Voyis set would accompany them to the Oceanology International 2026 conference launch and be offered to prospective clients as a promotional giveaway.

Eric Dubois Yang of Playwell Bricks designed this set. “The scale of the model started with the 2 x 2 round tiles. Then, the black section’s curve set the rest,” he explains.

Voyis took advantage of the marketing opportunities in the Build Instructions to include notes on the Discovery Stereo Perception Series’ abilities. Including content here gives Playwell clients a rare opportunity to further pitch their product while they have the potential customer’s full attention and engagement in the building process.

With this custom Voyis Discovery Stereo Perception Series set, Voyis has a unique, fully branded giveaway to accompany their product launch. By including marketing content in the Build Instructions, they have also ensured that potential client will be reminded of the camera’s unique abilities while they build this set after the tradeshow has ended.

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