september 16th, 2025
A lazy frog and busy, busy bricks
How do you turn a playful mascot into a tangible, memorable product that strengthens your brand?
The Lazy Frog is a boutique gift shop on Martha’s Vineyard that takes their name and their mascot from the island. His name is MarVin (get it?), a stylized frog whose shape is the same as his island home. Fun and whimsy are the Lazy Frog’s goals, so when they realized the one thing their gift shop was missing, a building FUN set of their MarVin, they contacted Playwell Bricks.


The team at Playwell Bricks transformed transformed MarVin from a flat art piece to a three-dimensional brick building experience, so now the Lazy Frog’s clients can build their own piece of the island’s charm. The frog might be lazy, but these bricks are busy creating brand connections and ribbitting retail engagement.
Your brand can do the same, whether for rebrands, milestones, giveaways, or retail. Our team of designers works with your branding, budget, and ideas to help you build well, brand well, and gift well, with Playwell. Contact us and discover how a custom Playwell Bricks set can bring your ideas to life today!
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