How a Custom Playwell Bricks Set Helped Advance Displays Celebrate their Partnership
introduction
Some things go together like peanut butter and jelly, apple and pie, and in the business realm: Advance Displays and Lozier Shelving. Since 1956, Lozier shelving has been designing innovative store shelving, while Advance Displays has been providing retail fixtures to businesses since 1979. Their partnership is an important one.
the challenge
As the largest distributor of Lozier shelving, Advance Displays wanted to create a physical memento of their partnership. Something that would strengthen their bonds and represent both brands in a positive light. Of course, a celebration of this partnership that could also create brand engagement and offer a fun experience for their recipients was important, too!
the solution
Advance Displays commissioned a custom Playwell Bricks design of Lozier’s bestselling gondola shelving. “They wanted a gondola system consisting of a single panel and two modular shelves,” explains Playwell Bricks designer José Bañuelos.
Advance Displays also requested that the shelves attach like the real gondola shelving “so the client could personalize their model as they wanted.”
the results
The final set features “an easy way of attaching the shelves” as well as a flat section on the back of the shelving unit to display a sticker with both Advance Display’s and Lozier’s logos.
Advance Displays had these custom sets on hand to offer a fun experience to visitors to their booth at the 2024 NACS Show in Las Vegas.
conclusion
If you’d like to celebrate a professional partnership, or to commission an authentic and fun custom Playwell Bricks set for your trade show booth, contact us today! Our team of world class designer will work with your ideas, goals, and budget to help you build your trade show dreams!