WL Shipping, ship owner and operating company, offers bulk cargo solutions to clients with their fleet of bulk carriers. While similar to container ships, bulk carriers transport unpackaged, dry bulk commodities rather than those stored in containers.

WL Shipping needed a client appreciation gift that would speak to their audience of the service WL Shipping provides. Something that their giftees would immediately connect to WL Shipping in a positive, meaningful way.

Since the bulk of WL Shipping’s fleet is bulk container ships, designing a custom bulker set was the clear choice. As a brick version of the ships their clients hire, this custom gift highlights the relationship between WL Shipping and their clients, fostering these important connections.

Petrus Gartler, Playwell Bricks designer, says he “put a lot of thought into the crane’s mechanism to lift up the hook and let the crane pivot on its axis” to make sure WL Shipping’s clients had fun loading their “cargo” into the model. Details like this ensure the client a positive experience with their custom set that they will associate with WL Shipping.

This custom Playwell Bricks bulker set is a beauty, but don't just take my word for it; you can see it in all it's brick finery here:

If you’re looking for a unique client appreciation gift that’s more exciting than the usual, book your Discovery Call today! Our team of world-class designers have the experience and boundless imagination to create a custom Playwell Bricks set that speaks of your company’s core purpose and fits neatly into your customer journey. Let’s build your dreams!