In just a few short months, holiday campaigns will be in full swing, vying for the attention of your clients. But don’t worry, you’ve still got time to plan a holiday campaign of your own, and Playwell Bricks is just a discovery call away to help you put them into action.

Custom Playwell Bricks sets lend a sense of nostalgia and joy to any holiday campaign. Not only do these sets harken childhood memories of building sets on Christmas day, they also offer families an experience they can share across generations, building memories they’ll associate with your brand for years to come.

The Clay Center for the Arts and Sciences had one such holiday campaign. In that campaign, called the Wonder Season Passport, patrons of the center were offered a stamp for every event they attended at the Clay Center during the holiday season. Once the patrons collected a certain number of stamps, they could exchange them for a special prize. The grand prize would be available to patrons who collected eight stamps, and for that prize, the Clay Center turned to Playwell Bricks.

The team at the Clay Center knew that this grand prize needed to be something special. It had to be something fun, something inspiring, and something that represented the Clay Center. Proud of their West Virginia (U.S.A.) home, the client asked Playwell Bricks if it were possible to create a set based on a map of the state, showcasing its natural beauty.

This set was designed to showcase that sense of pride in their home, shaped like the state on a map and including the mountains of the Mountain State, their state flower, and event their state animal, the bear. By embedding all of these elements that already hold meaning for West Virginians into this set, the Clay Center has created a Christmas campaign prize local patrons will treasure, and an experience they can share.

Whether you’ve got a fully planned Christmas campaign to put into play, or just the beginnings of an idea, Playwell Bricks can help you build something memorable. Contact us to book your discovery call today