The Gibson Insurance Group has been insuring clients for almost a hundred years, since 1933! The Gibson hawk is important to the Group, not only for branding, but also as a promise they make to their client to hunt down opportunities with the precision of a keen-sighted hawk surveying the (insurance) landscape.

With a promotional giveaway on the horizon, Gibson was currently hunting for a gift that would represent their brand and their edge. Ideally, they wanted to offer a version of their golden hawk to engage potential clients, something buildable that could engage the client and leave an impression that wouldn’t soon be forgotten.

After getting in touch with Playwell Bricks, Gibson found their solution: a custom Playwell Bricks set of their very own Gibson hawk. Playwell Bricks designer José Bañuelos explains that, “the design was easy to accomplish because the client had a very clear idea of what they wanted from the beginning. The right shape was achieved fast and from there, it was just about selecting the colours.”

“Everything flowed very smoothly,” José goes on to say, “the design was easy to get approved, and the client responded very fast and clearly.”

Playwell Bricks’ graphics team created a branded pouch to house the set’s pieces and then the production team produced and shipped 300 sets to Gibson Insurance Group for their giveaway.

“The whole process was laid out clearly in the beginning and I was always able to get quick responses for any questions I had,” wrote Gibson Insurance Group’s Executive Specialist Logan Doyle. “The whole process was very clear and easy to navigate.”

Happily, they also let us know that “we are very happy with the end product. 10/10 for service.”

If you’re interested in commissioning a custom set for your next promotional giveaway, milestone celebration, or appreciation gift, Playwell Bricks is here to help Our team of dedicated designers will work with your ideas, branding, and budget to help you gift well, with Playwell. Contact us today!