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How this Custom Set Commemorates an Epic Client Event

Introduction

The world-class engineering and environmental consulting firm CBCL has its head offices in Halifax, Nova Scotia (Canada), overlooking the harbour. In July 2026, these offices were going to witness an international event: the Canada Sail Grand Prix (Sail GP), a heart-pounding, high-octane sailing race. This major race coincided with a client event, leading CBCL to contact Playwell Bricks about commissioning a custom racing boat as a special, commemorative client gift.

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The Challenge

During their discovery call, the client explained that they’d gotten the idea for this commission from a LEGO® boat a coworker had built and displayed in their office. They wanted to know if it was possible to commission their own boat, but with CBCL branding, colours. The boat should boast a multicultural crew of six minifigures, have some functionality, and the client would also like this boat to nod to the Team Canada boat in the Sail GP event. 

The Solution

Playwell Bricks team member Paul Lavallee took on the design of this challenging set. The boat raced in the Sail GP event is known as an F50 foil catamaran, requiring the use of a certain type of brick that insiders know as Technic™. These bricks are favoured for vehicles because they give designers the chance to include more complex functionality. 

Paul took full advantage of this functionality. “The front foils can be moved up and down just like the real thing, the larger sail can move side to side, and the rudder foils also can turn side to side. I made sure to add lots of functions,” he says with pride.

The graphics design team used the images shared by the client to design realistic sails featuring branding and a Canadian flag. Once approved, these designs were printed onto the sail material and tested on a physical build of the boat. More messaging was included on the sides of the catamaran, taking advantage of the space available.

The Result

With this custom-designed F50 foil catamaran, CBCL has a unique gift for their client event that joins the major event of the Canada Sail Grand Prix with CBCL’s own branding. This set features functionality, a multicultural crew of six minifigure racers, and boasts a Canadian flag as a nod to Team Canada. It’s a gift that builds an unforgettable experience on top of an already unforgettable experience!

Conclusion

Inspire gratitude, elevate your brand, and celebrate relationships with intention. Playwell Bricks partners with you to brand well, build well, and gift well, delivering gifts that lift your culture and message. Contact us to schedule your discovery call today.