Build Some Cheer, One Brick at a Time
Client appreciation gifting over the Christmas holiday is an important opportunity for your brand to deepen bonds with your clients and build up your reputation. When you gift something that nods to your business relationship and offers a moment of joy and nostalgia, you’re building cheer as well.
THE TRADITION
Lowery Property Advisors is a brand that understands the value of client gifts. They send out an annual Christmas mailer, and this is important because in today’s business climate, not all clients are near enough to attend a mixer or social event your company might invite them to. By mailing a client appreciation gift, the physical distance between you and your clients no longer takes precedence.
The client explained that these Christmas were a big deal: they send them out every year and make an effort to make sure that they’re fun and creative. Their clients love them, and some have told the brand they collect these gifts year after year.
THE GIFT
Playwell’s contact at Lowery Property Advisors already had a plan in mind for their holiday gift: the Lowery Property Advisors logo, with a little Christmas tree added for a festive touch. They even brought a sketch of what they were imagining with them so there wouldn’t be any confusion.
Playwell Bricks designer Tim Howell transformed this sketch into a three-dimensional custom model. When the client approved the final concept, the team began the bulk manufacturing process, delivering 3 000 of these custom-designed client appreciation gifts to Lowery Property Advisors in time for American Thanksgiving.
Conclusion
“We went all out on this one—and you delivered a product truly worth going all out for,” the team at Lowery Property Advisors told Playwell Bricks.
This holiday season, build some cheer, one brick at a time, with your own custom Playwell Bricks set. Get ahead of the holiday rush and book your discovery call today!